Financial Forecasting Webinar – October 14, 2014

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I’m excited to announce a brand new, free webinar on the power of financial forecasting. You will learn how to use financial forecasts and projections to enhance confidence, credibility and trust with everyone interested in (and invested in) the financial success of your company.

Creating the forward looking view of financial performance is a surprisingly effective way for entrepreneurs (and CFOs) to play a more strategic and vital role in the future of your organization.

Here’s what happens when you create clarity and insight using forecasts:

  • You discover the importance of identifying and focusing on the key drivers of financial performance
  • You avoid nasty surprises
  • You begin to view financial information as an effective decision-making tool
  • You begin paying closer attention to the financial statements(because they take on new meaning)
  • And not long after that, results start to improve. Profitability and cash flow begin to grow. And that puts a big smile on everyone’s face!

There’s never been a better time to take your game to the next level and jump into the exciting, rewarding and strategic aspects of helping build a business that wins financially.

And it all starts with becoming really good at financial forecasting.

Featuring..

 

Philip Campbell

 

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Philip Campbell, author of the book Never Run Out of Cash, and the soon to be released book, Financial Forecasting for CFOs and Controllers, and Rusty Luhring, developer of SurvivalWare, will show you how to create a financial forecast you can trust… and how to avoid the single biggest mistake people make when creating a financial forecast or projection.

This webinar will help you tap into the unique and exciting benefits that financial forecasting can unlock for you, your CEO and your company as a whole.

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Small Data, Big Results

It seems like you can’t turn around without reading yet another article about Big Data and how it is transforming our lives as business people and entrepreneurs.  Big Data is everywhere:  page views, visitors, clicks, eyeballs, cookies, the Twitter fire hose,  cross referenced databases – you name it – we are inundated.  A month or so ago there was an article in the Wall Street Journal about Data Scientists – the next Big Thing in occupations you wished you had gone into when you were first starting out.  Companies are paying $200,000 to $300,000 a year for the privilege of employing these people to sift through mountains of data – overflowing warehouses of the stuff – to discern tiny shifts in consumer behavior that can translate into millions of dollars in sales if you get it right.

But first things first.  You’ve got to make sure you are making money and creating cash flow.  It doesn’t matter how good you get at mining data if you run out of cash in the process.  If you haven’t done so already, read Philip Campbell’s classic book “Never Run Out of Cash.”  He’s got a new one in the works on Financial Forecasting for CFOs and Controllers to help you turn financial analysis and forecasting into a strategic advantage for your company.  We at SurvivalWare applaud Philip’s approach, and are determined to help you focus on the Right Data.  Starting with a small amount of data – historical financial statements and a few key drivers – and combined with decent analysis and modeling – can produce big results.  That’s right:  small data, big results.  SurvivalWare is a tool that can help make this happen.